Here's Why Apple is Leading The Way in Mobile Gaming

PHOTO CREDIT: YOUTUBE

Consumer interest in mobile gaming has been steadily rising that's a fact reflected at this year's 2018 Game Developer's Conference. In a recent story tracking that rise, TechCrunch sat down with Apple VP of product marketing Greg Joswaik and a handful of developers to discuss the current position of iOS gaming.

TechCrunch points out that, arguably, the biggest news at the conference was the launch of Fornite on iOS version of the game is "full and complete" and supports cross-platform play is basically unprecedented.

Joswiak himself noted that fact, telling Techcrunch that mobile gaming is at a"tipping point" due to the fact that mobile platforms like iPhone and iOS can now basically support the current generation of console games and they even offer unique combinations of hardware and" software features.

"Every year we are able to amp up the tech that we bring to developers," Joswiak said. " Before the industry knew it, we were blowing people away (with the tech). The full gameplay of these titles has woken a lot of people up."

And Apple's mobile market might be increasing worth to game developers even more so than its chief mobile rival, Andriod. According to Joswiak, the customer base is very homogenous, with 90 percent of iOS devices running the latest version.

That, Joswiak, points out, will allow developers to push out new features and harness the full capabilities of new devices much sooner than Andriod since that ecosystem is fairly fragmented due to the number of manufacturers in the market.

Indeed, the Apple VP points out that gaming has consistently been among the App Stores's most popular categories. And that user base and reach might even have spurred and fostered a growth in the entire mobile gaming market.

Zach Gage, the creator of the SpellTower game, told TechCrunch that games have "never had the cultural reach that they do now," attributing that reach to the App Store and the fact that most consumers now have a gaming capable device in their pocket.

idropnews