It's still early days, but it looks like Snap's new Spectacles wearable camera for Snapchat are a hit. And the next batch will be available in mere hours.
Just days after the first Snapbot, the vending machine that sells the wearable tech, appeared near
Snap's headquarters in Venice, California, the countdown has begun to reveal a new location for the next Snapbot.
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| vending machine |
Currently, the Spectacles website shows a graphic of a sleeping Snapbot machine with a real time countdown, which reads 22 hours to go as of this writing.
Sold for $129, the glasses have captured the imaginations of Snapchat users who, when equipped with the glasses, can take Snaps in 10 second increments (extensions up to 30 seconds are broken up into three 10-second sequences) when the device is paired via Bluetooth to the Snapchat app on your smartphone.
Although the glasses come in black, teal and coral, they aren't exactly high fashion. But they look normal enough (yes, we're looking at you, Google Glass) that we're likely to see many on the streets in the coming months.
Encouraging Snapchat users to find Snapbots not only harnesses the GPS-powered facility of mobile culture, it also seems to be generating a mix of pop-up store exclusivity with the excitement of finding a rare Pokémon.
And unlike Google's strategy of making the high-priced Glass invite-only to generate interest, Snap's method of gamifying the process of buying the device is turning it into a cool curiosity instead of an awkward, geeks-only wearable.
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